Topic of the week

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Brainstorming doesn’t work! Creativit...
It’s still the go-to tool for coming up with ideas, but brainstorming is a waste of time and nearly always fails to result in good ideas. The term was introduced more than...
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Cloud printing – making it simple
We still feel a very strong connection to paper. While everything from photographs to receipts and boarding passes have made transitions to digital formats, paper still has a...
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Negotiation - are your methods the best?
Negotiation is part of everyday life for entrepreneurs – deals with suppliers, customers, stockists and employees, all have to be done to get a new business off the ground...
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Ransomware – are you at risk?
Ransomware is a type of malware that takes control of your PC and data, and wants you to pay to get it back. Individual users are most at risk, however, some businesses have been...
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Effectively Managing Clients - Even the ...
All business owners will encounter a difficult client at some point – someone who insists on impossible deadlines, suddenly changes their mind, or gives feedback like...
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Corporate Governance - Important Facts
Improving corporate governance practices indicates better transparency is paramount but there are several tips and recommendations which are central in establishing a sound...
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Hang Out With Your Target Audience
Marketing a business to a large and diverse audience may sound like a good idea, but most companies learn quickly that it’s better to aim for one specific demographic and...
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Effective Leadership Styles
Leadership is not about you – it is about the needs of the people and the organisation you are leading. Leadership styles should be adapted to the particular demands of the...
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The Goldmine from Understanding Potentia...
Marketing starts with "segmentation." It’s not enough to say you sell your product to humans. You need to know as much about those humans as you possibly can. Specifically,...
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Benefits of a Mobile App in Your Busines...
Mobile apps used to be solely for big name brands like Walmart. Now more small and medium-size businesses are following the mobile trend, understanding that an effective mobile...
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